BLACKPINK’s Jisoo Faces Scrutiny Because of Her Brother

On May 29, 2025, an anonymous post on the Korean workplace community app Blind accused Kim Jung Hoon, the brother of BLACKPINK’s Jisoo, of secretly recording a sexual encounter without consent.

The post claimed that Kim had filmed the act using a hidden camera and had shown the video to acquaintances. The accuser also alleged that Kim possessed similar videos involving other women. The original post has since been deleted, but not before sparking a widespread online discussion.

Kim Jung Hoon Denies Allegations

In response to the accusations, Kim Jung Hoon stated Ilgan Sports, categorically denying the claims. He described the allegations as “completely groundless” and announced plans to pursue legal action against the accuser for defamation. Kim stated that he is consulting with legal counsel to address the situation.

BLISSOO’s Official Response

Jisoo’s agency, BLISSOO, released a brief statement indicating that they are currently verifying the facts surrounding the allegations. The agency has not provided further details or commented on how this situation may affect Jisoo’s upcoming activities.

The allegations have elicited strong reactions from netizens, with many expressing concern over the potential impact on Jisoo’s reputation and career. Despite Jisoo not being implicated in the accusations, her association with her brother has led to public scrutiny. Some online users have suggested that Jisoo should distance herself from her brother to mitigate any negative effects on her professional endeavors.

Context Within the K-Pop Industry

This incident brings to light ongoing issues within the South Korean entertainment industry related to privacy violations and illegal recordings, often referred to as “molka.” Past scandals, such as the Burning Sun case involving hidden camera footage and non-consensual recordings, have highlighted the prevalence of such crimes and the need for stricter enforcement and protective measures.

BLACKPINK’s Upcoming Activities

Amid the controversy, BLACKPINK is preparing for a significant comeback. The group is set to release a new single in June, followed by the “Deadline” world tour starting in July 2025. This will mark their first full-group return since the “Born Pink” era. Fans are hopeful that the group can navigate the current challenges and focus on their upcoming projects.

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