Blobfish Claims Unlikely Victory as New Zealand’s Fish of the Year

© Kerryn Parkinson / NORFANZ
The blobfish, once labeled the “world’s ugliest animal,” has defied expectations by winning New Zealand’s Fish of the Year contest.
This deep-sea dweller, known for its gelatinous and droopy appearance, secured the title in the competition organized by the conservation group Forest & Bird. The win has brought renewed interest in the misunderstood species and its ecological importance.

Understanding the Blobfish
The blobfish (Psychrolutes marcidus) is a deep-sea fish that inhabits the waters off Australia and New Zealand, living at depths of around 600 to 1,200 meters. In its natural environment, the high-pressure conditions give it a more typical fish-like shape. However, when brought to the surface, the drastic pressure change causes its body to expand and take on its signature blobby look.
Unlike most fish, the blobfish does not have a swim bladder. Instead, its jelly-like flesh allows it to stay buoyant in deep waters without expending energy, making it well-adapted to life in the ocean’s depths.
From ‘Ugliest’ to Recognized and Respected
The blobfish gained global attention in 2013 when the Ugly Animal Preservation Society crowned it the world’s ugliest animal. This label turned it into a viral sensation, often featured in humorous memes and social media discussions. However, marine biologists argue that its unusual appearance is largely due to human interference. When left in its natural habitat, the blobfish looks significantly different.
New Zealand’s Fish of the Year contest aims to raise awareness about lesser-known marine species, and the blobfish’s unexpected victory highlights the need for conservation efforts. Organizers hope this recognition will encourage people to appreciate all marine life, regardless of appearance.

Conservation Challenges and Efforts
Despite its newfound fame, the blobfish faces serious threats from human activities, particularly deep-sea trawling. This fishing practice inadvertently captures blobfish, putting their survival at risk. Because of their deep-sea habitat, researchers have limited data on their population, making it difficult to implement conservation strategies.
Marine biologists stress the importance of stricter regulations on deep-sea fishing to protect species like the blobfish. The attention from the Fish of the Year contest may provide an opportunity to promote conservation policies and further study this unique creature.
Social Media Reactions and Changing Perceptions
The blobfish’s victory has sparked mixed reactions across social media, ranging from amusement to admiration. Many users have shared memes celebrating the win, while others have advocated for shifting public perception away from the idea that the blobfish is merely an oddity.
Scientists and conservationists view this as a chance to educate the public on the importance of biodiversity. “Every species plays a role in the ecosystem, and the blobfish is no exception,” said one marine biologist. The Fish of the Year award may help reshape the blobfish’s image and inspire respect for even the most unusual marine life.
A Future of Awareness and Protection
The unexpected recognition of the blobfish reminds us that beauty is subjective and that all species deserve attention and protection. As awareness grows, conservationists hope the blobfish will be valued not just for its unusual looks but for its role in the ocean’s ecosystem.
With its new title, the blobfish may become a symbol of resilience, showing that even the most misunderstood creatures can capture the world’s attention and promote meaningful environmental action.
Read also: The Blobfish – Fun Facts About the “Ugliest” Fish in the World